Take an unforgettable road trip through Texas Hill Country. Enjoy charming towns, a rich wine culture, and sweeping hills, then find hidden gems, from antiques to wildlife and Tex-Mex delights to scenic vistas.
Experience captivating towns like New Braunfels, Fredericksburg, and Austin on your adventure. Let’s check it out!

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New Braunfels: A Perfect Home Base
Looking for the ultimate home base for your Texas Hill Country road trip? Set your sights on New Braunfels, a picturesque town nestled along the tranquil Guadalupe and Comal Rivers.
Dive into this outdoor enthusiast’s haven packed with many activities and attractions that promise endless entertainment during your stay.
Pro Tip: If you are an RVer or camping, consider staying at the Rio Guadalupe Resort to enjoy the Texas Hill Country and primo fishing opportunities.

A standout attraction in New Braunfels is Schlitterbahn, which was crowned the world’s best waterpark by Amusement Today. This renowned destination boasts a treasure trove of delights – from lazy rivers and poolside relaxation to exhilarating surfing rides and pulse-pounding thrill attractions.

For wine lovers, an exquisite experience awaits. Texas wines have surged in popularity, rivaling Napa Valley’s finest vineyards as top national destinations.
Delight in the rich flavors swirling from each glass – my adult children were enamored with these Texan varietals, deeming them the highlight of their adventure.
Not a wine connoisseur? Fear not! The Hill Country Craft Beer Trail beckons with 17 artisanal breweries, offering a tantalizing alternative sip.
But wait – there’s more! Immerse yourself in this region’s dynamic essence with an array of exciting activities. Tee off at mini-golf courses, enjoy nostalgic moments at a classic drive-in movie theater, or discover a world blending science, art, technology, and history at the family-friendly McKenna Children’s Museum.

San Antonio: A City Rich in History and Culture
San Antonio, fondly known as Alamo City, boasts a charming canal that invites you to delve into its rich history. This vibrant city seamlessly marries Native American, Spanish, and Texan influences—a unique blend that beckons explorers far and wide.

San Antonio’s hotel game is strong, with luxurious hotels like St. Anthony, Hotel Emma, and JW Marriott San Antonio Hill Country Resort & Spa awaiting your arrival. Whether you crave luxury or a laid-back charm, this dynamic city has something special just for you.
Ranked as the second-largest city in Texas and seventh in the USA, San Antonio offers a tapestry of cultures, captivating histories, and renowned attractions. Many are definitely some of the cool things to do in Texas Hill Country.
Begin your adventure with a leisurely stroll along the iconic San Antonio River Walk – an enchanting path brimming with eateries and entertainment options.

Read more about awesome things to do in San Antonio in this post.
Uncover the story of courage at the legendary Alamo or savor authentic Tex-Mex flavors at Mi Tierra Cafe & Bakery, which has been serving San Antonio for 70+ years.
For a family getaway filled with laughter and learning, immerse yourself in the interactive exhibits at the San Antonio Children’s Museum. Experience the thrill of marine life at SeaWorld, or make unforgettable memories at Splashtown and Six Flags Fiesta Texas.
And, of course, don’t miss the heart-pounding adventures awaiting you at San Antonio’s Zoo – home to 750 species, from playful monkeys to majestic hippos.

San Marcos: A Shopper’s Paradise
Discover the magic of San Marcos, Texas – a vibrant town between Austin and San Antonio steeped in history and adventure. You’ll discover unrivaled shopping experiences at San Marcos Premium (140+ stores) & Tanger Outlets, where you can snag great deals on designer brands without breaking the bank.

The crystal clear San Marcos River makes this town truly special. It is perfect for fishing, kayaking, swimming, or tubing under the Texas sun. After a day of shopping, stroll along the San Marcos River and enjoy the beautiful scenery.
If you’re feeling adventurous, rent a tube and float down the river, a popular activity among locals and visitors alike.
To top it off, dive into local history at the Lyndon B. Johnson Museum and Presidential Library. Explore captivating exhibitions like Lady Bird: Beyond the Wildflowers and get up close to exciting artifacts such as Johnson’s presidential limousine and Oval Office replica.
Additionally, for those fond of Disney, the LBJ animatronic will surely delight.

Want more of San Marcos? Downtown beckons with charming shops and eateries, while Kerbey Lane Cafe serves up unforgettable brunch memories overlooking picturesque waterside views.
Try the Chicken & Pancakes: cinnamon beignet pancakes drizzled with sweet and spicy maple-Buffalo sauce, which is super tasty. Yummy! They even feature gluten-free & vegan pancakes.

Gruene: A Treasure in the Texas Hill Country
Explore Gruene (pronounced Green), where antique stores, chic boutiques, and the iconic Gruene Hall, Texas’ oldest live music venue, await. Prepare for electrifying performances by music legends such as George Strait and Willie Nelson.
This historical marvel, honored as a National Historic Place, carries the legacy of German settlers who shaped its vibrant character.

Today, their meticulously restored structures host cozy B&Bs, eclectic shops, art havens, and wineries. Uncover local treasures at Pookie Jane’s, Dancing Bear, and Cotton Eyed Joe’s for a taste of authenticity.
Indulge in culinary delights at Gruene River Grill while capturing breathtaking moments of tubers drifting lazily below from the eatery’s elevated balcony. Need suggestions for what to order? The Chicken Guadalupe is 10/10 delicious.

Fredericksburg: A Picturesque Town with a Magic Mile
Embark on a whimsical journey through the enchanting town of Fredericksburg, where historic Main Street beckons with its treasures and treats. Step into the charm of the “Magic Mile,” home to delightful shops boasting everything from exquisite jewelry to whimsical art.
Indulge your sweet tooth at Lone Star Candy Bar or bask in the Dept. 56 Christmas magic at the captivating Carousel on Main, replacing the longtime staple, Ye Old Christmas Store, two of the cool things to do in Texas Hill Country.

Pop into Silver Creek Beer Garden & Grille for an evening of delectable drinks (hello cherry limeade margarita!) and live music under the stars, perfectly paired with their irresistible German Sausage Sampler.
For a primo dining experience, savor the rich flavors of Rathskeller Restaurant’s Chicken Artichoke dish or Jaeger Schnitzel with rich mushroom gravy and tangy German potato salad.

Embrace endless possibilities for fun and relaxation in Fredericksburg, including a visit to the award-winning Becker Vineyards and perhaps a chuckle-worthy stop at Fat Ass Winery.

Canyon Lake: A Stunning Natural Beauty
A short drive from New Braunfels, breathtaking Canyon Lake awaits, offering a haven of natural wonders. During our inaugural trip to the Hill Country, my family’s adventure began in the charming surrounds of the Holiday Inn Club Vacations Hill Country Resort.
Using our timeshare points, we crafted moments that will last a lifetime amidst games and tech-free relaxation.
Dive into Canyon Lake’s essence by exploring nearby wineries, vintage shops, and local markets. For a great family-friendly dinner, head to Lucky’s Sports Bar & Grill – where their tiki bar patio sets the scene for unwinding with a refreshing beverage alongside delectable cuisine.
Try the chicken and sausage gumbo for a delightful surprise.

Wildflour Artisan Bakery & Grill is a second must-try restaurant. It offers tempting dishes such as its mouthwatering chicken fried steak with jalapeño bechamel or Geraldine’s Tomato Pie.
Save room for a homemade dessert, such as pies, cheesecake, and bread pudding!

The true treasure of Canyon Lake lies in its awe-inspiring natural beauty. The possibilities are endless, whether you opt for leisurely lakeside strolls or engage in watersports like swimming and fishing.
Bring your furry companions on a leash for an all-inclusive family getaway!

Wimberley: A Hidden Gem with Delightful Surprises
Discover the enchanting allure of Wimberley—a cute town showcasing picturesque homes, captivating glass demonstrations at Wimberley Glass Works, and vibrant art galleries. Dive into the depths of Jacob’s Well, a 120-foot-deep natural wonder offering cool respite and secret underground tunnels.
Quench your thirst for adventure with a visit to Wimberley Valley Winery, just a short drive from the town square, where you can savor their delectable wines. This town may be small, but it is mighty.

Luckenbach: A Town That’s Made a Name for Itself
Just like Waylon Jennings sang about, Luckenbach is a place that has made a name for itself. Stop at the roadside garage-like store to grab some authentic Luckenbach, Texas t-shirts.
And here’s the interesting part – you pay using the honor system in this ghostly gift shop!
Located 20 min from Fredericksburg, Luckenbach was settled by German immigrants in the mid-1800s. You might catch one of the famous country music events in town if you’re lucky. There’s just something about the laid-back vibe and friendly faces that make you feel right at home.

Austin: The Live Music Capital of the World
Austin, the vibrant state capital of Texas, beckons with its eclectic blend of music, delectable cuisine, and rich cultural tapestry. Get ready to dive into a world where food trucks reign supreme, Dirty 6th Street pulses with energy, and history comes alive at the Presidential attraction.
Embark on a culinary adventure at Cosmic Coffee + Beer Garden – a haven where coffee connoisseurs unite with foodies. Indulge in mouthwatering quesadillas and Gorditas under the Texan sky while live music sets the perfect backdrop.
Stroll down Dirty 6th Street’s bustling lanes, the city’s entertainment district, adorned with whimsical guitars and vibrant murals that echo Austin’s spirited vibe.

Don’t miss out on exploring the majestic halls of the Texas State Capitol, a testament to history’s enduring charm. Immerse yourself in Barton Springs Pool’s refreshing waters before venturing to South Congress Avenue for a taste of Austin’s trendy scene.
And as twilight descends, marvel at 1.5 million bats swooping into the night sky from Congress Avenue Bridge – an unforgettable spectacle awaiting your arrival.

As the sun sets, go to the Congress Avenue Bridge to see 1.5 million Mexican free-tailed bats emerging from beneath the bridge. It’s a breathtaking experience you won’t forget.
Kerrville: A City of the Arts
Kerrville is a vibrant city bursting with artistic treasures. Stroll through the enchanting Coming King Sculpture Prayer Garden, an oasis of bronze masterpieces depicting timeless biblical scenes.
Step into the Museum of Western Art, a hidden gem brimming with rugged landscapes, spirited rodeos, and captivating cowboy tales. With its ever-changing exhibits, this museum promises an unforgettable journey through the Wild West.

Uncover more artistic marvels at the Kerr Arts & Cultural Center housed in a historic post office building. Immerse yourself in the vibrant works of local artisans and revel in the diverse exhibitions that grace these hallowed halls year-round.
And don’t miss out on the myriad festivals and events that paint Kerrville’s streets with music and merriment – especially the renowned Kerrville Folk Festival, where melodies from around the globe converge for an epic 18-day celebration.

Pro Tip: Stay updated on all things Texas at my friend Kim’s site, Texas Travel Talk.
Tantalizing Texas Hill Country Wineries
Sprawling vineyards beckon with the promise of exquisite wines as you venture through the picturesque Texas Hill Country. Indulge in tastings at charming wineries or embark on a curated tour to explore several stops along the wine trail.
Noteworthy and award-winning wineries include Messina Hof, Grape Creek Vineyards, Hilmy Cellars, Rancho Ponte Vineyard, Bell Mountain Vineyards, and Fiesta Winery Fredericksburg.

Experience the allure of Fredericksburg’s Urban Wine Trail, where acclaimed wineries like Messina Hof showcase their award-winning Riesling, Shiraz, and Rosé varietals.
Join me in raising a glass to unforgettable moments amidst lush vineyards and sun-drenched landscapes. Cheers to discovery off the beaten track!